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Bourdieu Vectors: A Framework for Quantifying Taste in Social Space

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Bourdieu Vectors is a method for describing social practices, preferences, or activities using attributes inspired by the social fields of Pierre Bourdieu. Each social practice is represented as a multidimensional vector that quantifies its alignment across different types of capital—economic, cultural, social, and symbolic. These vectors allow us to systematically quantify taste, revealing which cultural, social, or economic characteristics are typical of people engaging in a given practice. Each value in the vector represents the profile of person who likes or engages in that social practice, activity, or preference.

Applications are: social research and taste analysis or recommendation

Example: Vector for "american football"

Let's look at what the vector for "american football" looks like. Attributes that describe the social and demographic profiles of individuals associated with "american football"are evaluated and quantified by a large language model (LLM). Try out different events, activities, or preferences to see how their vectors differ! This could be "jazz concerts", "hiking", "taylor swift", "art exhibitions", "vegan cooking", or anything else you can think of. Also t to set the context to "watching it" or "playing it" when you try out a sport.

AttributeValue
cultural capital cultural art0.00
cultural capital cultural culinary0.00
cultural capital cultural design0.00
cultural capital cultural entertainment0.70
cultural capital cultural fashion0.30
cultural capital cultural literature0.00
cultural capital cultural music0.20
cultural capital cultural theater0.00
cultural capital educational certifications0.10
cultural capital educational formal0.10
cultural capital educational informal0.30
cultural capital educational teaching0.10
cultural capital educational training0.10
cultural capital environmental conservation0.00
cultural capital environmental sustainability0.00
cultural capital innovation creativity0.10
cultural capital innovation openness0.10
cultural capital lifestyle gaming0.30
cultural capital lifestyle outdoor0.50
cultural capital lifestyle travel0.40
cultural capital media digital0.70
cultural capital media entertainment0.80
cultural capital media journalism0.50
cultural capital media social0.70
cultural capital media traditional0.80
cultural capital medical fitness0.40
cultural capital medical healthcare0.10
cultural capital medical prevention0.10
cultural capital medical research0.00
cultural capital religious affiliation0.00
cultural capital religious community0.00
cultural capital religious practice0.00
cultural capital religious rituals0.00
cultural capital sport competition0.90
cultural capital sport fitness0.60
cultural capital sport individual0.00
cultural capital sport outdoor0.80
cultural capital sport team0.90
economic capital economic assets0.30
economic capital economic entrepreneurship0.10
economic capital economic income0.30
economic capital economic investments0.10
economic capital economic luxury0.20
economic capital economic wealth0.20
economic capital power economic0.10
habitus subjective emotional intelligence0.20
habitus subjective lifestyle alignment0.30
habitus subjective motivation0.20
habitus subjective resilience0.20
habitus subjective satisfaction0.30
habitus subjective selfesteem0.20
habitus subjective values0.30
overall cultural capital0.30
overall economic capital0.18
overall habitus alignment0.24
overall social capital0.13
overall symbolic capital0.32
social capital community local0.50
social capital community volunteering0.20
social capital legal judiciary0.00
social capital legal law enforcement0.00
social capital legal legislation0.00
social capital legal profession0.00
social capital network professional0.20
social capital network social0.60
social capital political activism0.10
social capital political engagement0.10
social capital political government0.00
social capital political parties0.00
social capital power political0.00
symbolic capital power cultural0.60
symbolic capital power educational0.10
symbolic capital power professional0.10
symbolic capital power public0.10
symbolic capital power social0.50
symbolic capital power symbolic0.50

Example Visualization of vectors between high and low class associated terms

The following example shows a Visualization of vectors between high and low class associated terms. As you can see the high and low class associated terms are distinctive. While high and low class are well separated the middle class acts as a transitional zone.

Visualization of separation between high and low class associated terms

Visualization of separation between high and low class associated terms
Dataset: bourdieuvectors-ds-1000-high-mid-low-eyebrow-1-0-1

What can I do with these vectors?

Bourdieu vectors provide a powerful way to analyze social practices and quantify cultural tastes. Here are some key applications:

  • Measure similarity: You can quantify how similar two social practices are using metrics such as cosine similarity. For example, the similarity between "american football" and "basketball" might be high, while the similarity between "american football" and "banana" would be low.
  • Generate recommendations: By identifying practices with the highest or lowest similarity to a user’s interests, you can suggest new cultural events, activities, or experiences tailored to their taste.
  • Create interest profiles: Averaging multiple vectors allows you to build a profile of a person’s or group’s overall taste, capturing preferences across different types of capital and social practices.

Ideas for Applications of Bourdieu Vectors

Cultural Analysis and Research
  • Compare social practices across different groups, regions, or demographic segments.
  • Identify emerging trends in cultural consumption or participation.
Personalized Recommendations
  • Recommend cultural events, products, or activities based on similarity to a user’s profile.
  • Suggest complementary interests by finding vectors that are semantically or socially related.
Market Segmentation & Consumer Insights
  • Cluster users or audiences based on their taste profiles to tailor marketing or content strategies.
  • Quantify the appeal of products or experiences to different segments.
Education & Social Policy
  • Understand access to different forms of capital (cultural, social, economic) in populations.
  • Guide policy-making or educational interventions based on the distribution of cultural and social resources.
Content Analysis & Media Studies
  • Map media, arts, or entertainment content along social and cultural dimensions.
  • Evaluate how well content aligns with different social or cultural capital profiles.
Historical or Longitudinal Studies
  • Track changes in tastes or cultural practices over time.
  • Compare past and present practices quantitatively.

How to cite?

[1]S. Hecht, „Bourdieu Vectors: A Framework for Quantifying Taste in Social Space“, Zenodo, Okt. 2025. doi: https://doi.org/10.5281/zenodo.17304025.

Ethical Considerations

The framework avoids profiling based on political ideology or other sensitive attributes. Scores are strictly limited to estimated capital levels, and no personally identifiable information is used. Researchers and users are encouraged to apply the method responsibly, with transparency about the assumptions and limitations.

Additional Considerations:
Bias Awareness: LLM-based estimations can reflect historical or cultural biases. Users should be aware that the scores are influenced by existing societal patterns.
Transparency: Scores are based on aggregated assumptions and not on individual-level data, ensuring that personal identities are never inferred or exposed.